It's all about the Down Under™
The New Look of Fruit on the Bottom Yogurt
For those of you who have come to love Down Under, we don't have to tell you what makes it stand out from ordinary fruit-on-the-bottom yogurts. It's the abundance of pure fruit and flavor, layered under our delectably creamy, Australian-style yogurt that keeps us all wanting more. You've probably also noticed with Down Under, mixing is optional. That's because our fruit "down under" isn't the syrupy jam or jelly that you typically find at the bottom of other yogurts. Down Under has real chunks of premium organic fruit with slightly sweetened yogurt on top, so it can be savored layer by layer or like a parfait... no stirring necessary!
Those of you who are longtime fans of Down Under may also be wondering, what happened to the clear cup? Some have noticed that we recently started packaging Down Under in the same cup that we use for our blended yogurts. Why the switch? Over time we found that our white cup does a better job of protecting the quality of flavor and freshness, something we felt the clear cup just wasn't doing 100% of the time. So we moved Down Under into our white cup and gave it a bright new look, which should make it easier to spot your favorite flavor on the shelf.
While the cup has changed, the delicious recipe that made us all fall in love with Down Under has not. You'll still find the same generous amount of fruit and flavor at the bottom of every cup. So grab your spoon and decide: Mix it all up? Delight in the creamy yogurt first, and save the fruit for last? Or dive straight to the bottom for a wallop of flavor? However you choose to enjoy it is all part of the Down Under experience!